I've used a number of social media automation tools in the past and there many positive things I could say about them.
You save a lot of time. That's what I like best about social media automation. There are some who believe that social media automation is bad because it will be very difficult to leave feedback of any kind when your target audience interacts with any of your posts. Miss many of these opportunities and you'll start feeling the ripple effects very fast.
Your thoughts? Should one use social media automation tools sparingly, to counter the possible negative outcomes of automation?