Content Generation Idea: Google Trends

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June 13, 2017, 9:25 am

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Content Generation Idea: Google Trends

Content Generation Idea: Google Trends

Google Trends is another free Google tool that you can use to help you see what's hot and trending right now. From just visiting it and checking it out, you can get to see how you can leverage those hot and trending topics into your own content. The good thing about using Google Trends is that not only can it show you what's hot and trending in your country right now, but you can use it to search some keywords relevant to your niche. For example, searching for "freelance" shows you some very interesting statistics about that industry. But more than this, it also can show you related topics or even related searches to and for those keywords too.

So Google Trends (trends.google.com), isn't just a tool that Google provide for finding out what's hot and trending right now. But it can be useful to find out about those hot topics that are related to YOUR niche too. As well as those related topics ot search terms that are too. Then from these, you can think about how you can use them to come up with content ideas from them.

As a working example of this, let's say I search Google Trends for "Freelance". From that alone, Google Trends is not only going to show me just what the interest in that search term alone is over the past 5 years, and how it's dipped and peaked etc in a spike bar chart. But take a look at the related topics and or the related searches for it too and that will show you those topics and searches that are very popular right now.
Content Generation Idea: Google Trends

Content Generation Idea: Google Trends

And just from them alone you should be able to find some inspiration for content generation ideas. Those where the blue bar next to them is longer are the most popular topics. "Freelance work" for example is one of the most highly searched terms when it comes to freelance since there are freelancers looking for work and people looking for freelancers too.

But that's basically all there is to use Google Trends for this reason. No need to write a 10,000 word thesis on the matter. I use Google Trends myself occasionally for this reason and often come across new keywords, topics and search terms that I can use in my writing when I'm blogging or something so that I know which keywords and topics are most worth covering!

Do you use Google Trends for content generation ideas?

What other way can you use Google Trends for this reason?

Comments

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iamawriter

iamawriter

This is a great input. As I can see it, not only does it help one with ideas to create content it provides information on what is trendy. All of us hunger for information not just to provide content but to enrich ourselves with knowledge. Google does the searching for us and literally places it on a platter.
As a writer I must confess my goal is not just to shoot of some responses but to enjoy what I get to read.

7 years ago

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fishmonk

fishmonk

Thanks for sharing this with us. I was not aware of Google Trends before this. I think it will be useful for me as I have a difficult time to choose my key content. This tool will definitely enable new writers to progress to the next level when implementing it in their online writing platforms.

7 years ago

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tingavai

tingavai

I see, thank you for such a great insight, I haven't had many opportunities to utilize Google Trend since I was not doing anything that require me to do so, but now that I'm writing professionally, it is really helpful, with it I can find out about the hot trends and topics to write about and be sure that my products will be up to date, lately I have experienced a dip in visitors at my blog and they all answer the same when asked: "Your blog is too old-fashioned" so I have been looking for ways that can modernize my writing abilities.

7 years ago

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giovanniiiii

giovanniiiii

I have read about Google trends on an article and it is a very useful tool especially if one aspires to write and rank for search engine ranking. Not only it is useful for blogs but I have tested it too with Youtube videos. With the help of Google trends I was able to put tags that are appropriate for my videos. Other than that I believe so that it really does help in generating ideas for writing especially if researching for one topic.

7 years ago

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Authord

Authord

I have been using it for long now and i must confess that it's really a great tool for content generation, in these Era of idea slack-down, it's really a great tool for identifying keywords to boost SEO efforts. On the top of your Google Trends dashboard, you'll notice a bar that says "Explore Topics". That's where the fun begins.
You can enter various search terms to find out which term is more sought after on Google.

7 years ago

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Baburra

Baburra

I do this as well sometimes. I don't really write about current events so I can't say that helps me a lot in terms of generating content for my blog, but just being connected with what the people are looking for and searching can be helpful to the overall process. Sometimes, just knowing one trivia or tidbit can lead to thoughts that can fill entire articles or sometimes even more than that.

7 years ago

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DarthHazard

DarthHazard

Google trends is amazing. I remember that I saw a post where someone used it to see how particular searches increased during the eclipse in North America and it seemed that there was a huge influx in searches for "I stared too long at the eclipse!". It's definitely a great tool that you can use to come up with some new content that you could write about. It can help you to find popular topics and ensure that you write something that will be extremely popular and read often.

7 years ago

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peachpurple

peachpurple

thanks for elaborating this topic. I didn't know the usage of Google Trends but I do know now. I am going to use it to write the topics for my recipe blogs. This is better than searching for niche titles at Google search engine.

7 years ago

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jaymish3

jaymish3

This is an amazing way to find out what's on people's minds. The world is really shallow and generating content is becoming easier by the day. They are many bloggers who get views for simply rewriting a trending story. It's as simple as this. Writing new content in your niche is guaranteed to get you zero views. This is a problem that the famous google algorithm should look into.

6 years ago

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mar06

mar06

I use this thing right now and it is very useful for me because when every time I look for those words that I want, they already have the complete information's and detail's about on your certain topic. To this things is pretty amazing to help us in our needs nowadays.

6 years ago

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Corzhens

Corzhens

That’s a fairly good suggestion but I think it is not limited to Google trends only but also to other sources of trending information. Like in one e-zine about the movie industry, they have a weekly list of new trends on the industry like the latest on the actors and actresses plus the upcoming movies or the popular movies that are still trending in YouTube or in blogs. What’s good in writing about trends is that readers are interested simply because trends make them up to date with the current issues.

6 years ago

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Barida

Barida

I agree with you on some movie channels bringing up trends of what happens in the industry on a daily basis which is awesome. There are also other channels such as the music channels that talk about the in and out of music in general and taking note of such is quite okay for bringing up new topics.

6 years ago

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Martinsx1

Martinsx1

Google Trends is a very good tool for content generation just like Google alerts is in the field of content generation. Ever since I discovered these Google content generation tools, I have limited access to lots of ideas which I uses for creating new useful and high quality content for my clients. This is one part in Google that I love so much. I'm looking forward to seeing and getting more tools from Google.

6 years ago

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Gina145

Gina145

I've just tried searching Google Trends for ideas related to my niche (bonsai) and I didn't find the results very useful. However the general trends look a lot more interesting, and perhaps if I keep studying them in time they'll help me to come up with an idea for a blog with a more popular following.

6 years ago

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Barida

Barida

One good thing about making use of sites that bring about trends is that you get to see what you write about on your blog on a daily basis and that is really amazing unlike when you lack the better ways to express yourself in writing. I have not made use of Google trends, but I bet it is something that is really good for those that are into blogging and those looking for topics to write on.

6 years ago

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jaymish3

jaymish3

I agree@Barida. When you are searching for content creation ideas the biggest problem is finding something that you think people will read. This is where Google trends is genius. On Google trends you can see what people are looking foe, compare it to other similar products and compare the trends. I always come up with content about why the trends of two products are different and this helps my audience to make purchasing decisions, because of the advantages and disadvantages to both.

6 years ago

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jpk0007

jpk0007

I think that taking inputs from google trends and then creating content accordingly is one of the smartest ways any content writer can do his work and be successful. google trends give an accurate assessment of which kind of content the viewers are more interested in and the subjects that the readers are the least interested in. Its always better to take help of such tools than making these assessments on your own. I think this is the best way to stay ahead of your competition and be successful in the online business world

6 years ago

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