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101 Content Generation Ideas: Documenting Buying Processes
Are you a business that has a blog that needs content for it? Content that is related to your business that you think your readers will actually enjoy reading? That will prove to be content that will be valuable for you later on down the road in the long run as well? Well, if that sounds like you, then you may be able to come up with that in content by just documenting your buying trips! Those trips or journeys you make when you actually go and buy the very things your business buys that make up the product or products or even services that you sell!
Now this would work better for more brick and mortar businesses that do have a blog they want some juicy content for! Especially if you're a business that sources local products, especially! As doing this then can actually help and improve your local rankings too. But even if you're a business that hunts around for great unique deals, and special offers on things you buy as a business.
Well have you ever thought about documenting your trips and journeys and adventures and experiences and more and turning it all into content you can put on your blog. You could even record the whole experience from where you went, what happened, how much you paid, what offer you took advantage, why you bought what you did etc and things like that.
And that would be very valuable not only for other people, businesses etc that also locally source things or even nationally do and want to know where people are buying them from and for what price and what special offers are available for it at any given time. That kind of content, especially video based is always hot and popular since it can mean big money and they want to save!
Documenting Buying Trips for Content
Now as I said this would work better for a local brick and mortar business (that just means any business that has a physical premises and sales something by the way, I'm not just talking about actual brick and mortar businesses obviously) but even they could benefit from this! But this method does work better for some industries than it does for another such as the food and drink industry, restaurants etc. Think about it, your customers would probably love to see where you buy buy your ingredients from and how and that's just one part of it.
You could document this whole process in many ways, either in one big post that documented most of your trips or even for putting details about who you buy from and why. Or you could even do it in a series of posts or even every time you do go shopping continuously and forever although that might get a bit repetitive. But there's lots of ways you can spin the whole experience into content!
Reasons to Document Buying Processes
Over to You
- Great way to come up with very good content that people actually want to read and know about.
- Great method for coming up with tons of great content for your blog that can help in the long run.
- Can help with showing off your transparency as a business which is something people really value.
- Can be turned into both contextual content and video content as well for YouTube domination etc.
- Can be turned into podcasts and listen-alongs as you go through the whole process.
- Can actually help to improve your internal rankings for local keywords related to your niche.
Do you document your buying processes and then turn it into content?
What other ways can you document the buying process and what other benefits are there for it?
Cheers and enjoy!