Does your business have any success stories? If your business is up and running and has been running for up to a year, that in and of itself could be spun into a success story! So if you're looking for some content generation ideas, and you have a business that has been up and running for a while and is going from strength to strength, then that can make for some great content!
Think about it, has your business survived the first year? If so that is success since up to a 1/3 of all new businesses fail within the first year. Go back 10+ years and that figure was more than 50%! It's less today because people have more business sense and can find the advice, support and financing (funding) in more ways than ever before was possible today.
But more than this, not only can your success be turned into content by just writing down what those things are, but it can also make for some really great information for people and other businesses to read. Sharing your success story on your blog can showcase your roots and actions and things that have happened that made your business into what it is today.
So if you have any kind of success at all. Whether it's from getting the funding you needed, to getting the premises or equipment you needed. From getting your first client and customer. From reaching and hitting and achieving your goals and targets, or other things you could call a success, from just writing about how you're managing to survive. That's all great content!
How to Create Content From Your Success
Think about the things that you or your business could call successful.
Write down in bullet style format what those things are with descriptions of each.
Create one blog post or break them down into a series of posts for each successful thing.
Create a kind of story to it as well, some background information on how it came to be.
Do that for each way your business has been successful, and every time that it is, such as when your business reaches some new milestone or achievement. That could be as something as small as taking on new staff to upgrading and overhauling some equipment. Your clients and customers would love to hear about how what they love is made on/in/with.
While not every business has a lot of success. And while some of them just kind of chug along. Just remaining in business for up to a year (for new businesses) can be deemed a success! And when you think about the things that had to come to be before your business could even start up, well those things are content generation ideas right there so write about them! By doing so, you'll not only be able to come up with some great, insightful information about you and your business, but people will appreciate that you've told them and want to share in your success too.
Do you write about your success for content for your site or blog?
What other ways can one write about their success that they can share with their readers?